Client case My Way

My Way scales pricing and sourcing decisions with reliable market data

Building a data-driven used-car startup

Backed by D’Ieteren, My Way operates in the Belgian used-car market with a hybrid B2C and B2B model. Customers can buy cars via physical locations or fully online, while My Way Pro supplies vehicles to a growing network of partner dealers. As a young and fast-moving organisation, My Way needed reliable data to support pricing, sourcing and growth decisions at scale.

Monitoring procurement and sales with data

Managing Director Radu Nicodim entered the automotive industry four years ago, drawn by structural changes such as electrification and the shift towards online sales. My Way’s business model is built around those changes, combining retail and wholesale channels across multiple markets.

On the sourcing side, My Way buys cars both internally and across Europe, based on competitive offers. “We place great importance on monitoring and optimising both buying and selling channels,” Radu explains. “That requires accurate market data and dynamic pricing, not assumptions.”

From pilot to company-wide rollout

My Way started with a pilot after a recommendation from a Dutch client. “As a startup, we work in an agile way. The decision to pilot JP.cars was made quickly,” says Radu. Accuracy was the decisive factor. “The software informs decisions involving millions. If the data is wrong, that creates real risk.”

During the pilot, My Way was particularly confident in the reliability index. “When the confidence level is high, the data proves correct. That helps us decide when to rely on data and when expert judgement is needed.” Ease of use also played a role. “Other tools often overwhelm users with information. That slows adoption. JP.cars doesn’t.”

Filtering the right cars faster

Today, JP.cars supports dynamic pricing and sourcing decisions across My Way’s operations. The software helps teams quickly narrow down large volumes of offers. “Instead of manually analysing a hundred cars one by one, we immediately focus on the 25 most interesting vehicles,” Radu explains.

Marketability plays a key role in that process. “We don’t just want cheap cars. We want cars that perform well in the market. The ETR helps us filter those cars for both B2B and B2C channels, while experts always make the final call.”

Faster turnaround of vehicles and healthier margins

Radu values the collaboration with JP.cars as more than just software. “JP.cars is actively involved in making customers successful. That matters to us,” he says. “During onboarding, we even had weekly sessions with their experts. You really feel they are invested in your growth.”

Looking ahead, My Way plans to expand cross-border insights further. “Together with JP.cars, we want to extend coverage to France, Germany and beyond,” Radu explains. “In the long run, success comes down to two things: faster turnaround of vehicles and healthier margins. We already see positive movement there.”

See how companies scale pricing and sourcing with reliable data

Discover how companies like My Way use market data to support dynamic pricing, filter sourcing opportunities faster and scale operations with confidence.

Book a JP.cars demo to see how this works in practice.

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