Car wholesaler expands offering with comprehensive service center
Axero used to focus mainly on car imports and exports for the B2B market. With the changes in the market, the company offers a growing service portfolio to car dealerships.
“The European automotive market is replete with the same models. This has made our core business of moving cars more complex. We have to respond with creativity and distinguish ourselves from other players in the game. The establishment of our service center was one part of our response. Here, car dealerships can use our parking, the 360-degree photo studio, our reconditioning services, the car wash and the battery power charging facility. We also offer de-fleeting. With this service center, car inspections can be performed 100% online, empowering the dealer to sell the car quicker. The other part of our new strategy was to partner with JP.cars to support us in optimizing our profit margins,” said Rudy Jagersma, Managing Director at Axero.
Combining data and expertise
According to Rudy, optimizing margins requires combining data and expertise.
“We used to purchase vehicles based on our gut feeling – but that occasionally led to a bad buy. JP.cars now gives us hard data to complement our existing car expertise. With that blend of data and expertise, we can base our decisions on the right input. I’m convinced this allows us to optimize our margins.”
In daily practice, the new strategy not only leads to better decisions, but also to significant time savings.
“We tend to receive big files with long lists of cars. Our purchasers used to go through them with a comb. Now, we let the JP.cars software deal with that, giving us instant recommendations. It shows us the perfect purchasing price, based on our margin and the sales price. The software from JP.cars does all the hard work.”
Extensive coverage and rapid expansion were decisive
Axero felt the need to add data to expertise, but was also swayed by the extensive coverage and rapid expansion of JP.cars.
“It’s a fast-growing party that capitalizes on its knowledge of data, both in the Netherlands and abroad. This also makes it possible to consider whether we should approach our colleagues in Belgium, should a car possibly sell for a better price there than here in the Netherlands. This is how JP.cars adds genuine value.”
Multiple advantages
JP.cars not only supports Axero in realizing better margins and faster processes, it also provides opportunities for the sales channel. Rudy: “Our purchasers spend their days searching for cars and JP.cars is a great help for them. The software provides insight into the market, highlighting the cars that are in high demand. This empowers us to buy the right vehicles and find potential buyers that match with our supply at the same time.”
Great expectations
Rudy is looking forward to JP.cars’ further expansion. He believes that the more JP.cars grows, the better Axero will align with the European market.
“We aim to develop a long-term relationship and I understand that JP.cars is expanding in various countries. As we trade in Europe as well, this is an important requirement for us. I expect great things from cross-country data comparison. It will really help us in the future.”