Cookie statement

Cookie statement JP.cars

Last updated: June 3, 2024

1. What are cookies?

Cookies are small text files stored on your device by your browser at the request of websites. They help sites remember your preferences, track usage patterns, and support essential functionality.

2. Which cookies we use

a. Essential cookies
These are strictly necessary for the site to function (e.g. login, language selector, contact form). Without these, key features won’t work.

  • Example: Session token cookies for authenticated user sessions.

b. Analytics cookies (non-essential – consent required)
Used to collect aggregated information about site usage (e.g. pages visited, session duration) to help us improve performance.

  • For example, cookies placed by Google Analytics or similar services.

c. Marketing & Tracking cookies (non-essential – consent required)
These cookies are used to deliver targeted ads, measure ad campaign efficiency, and track visits across websites.

  • e.g. Meta (Facebook) Pixel, LinkedIn Insight Tag, Google Ads cookies.

3. Consent and how to manage cookies

Before placing any analytics or marketing cookies, we present a cookie banner for you to accept or decline. You can adjust your preferences at any time via the cookie banner or your browser settings:

  • To change consent, click the cookie settings icon on the site.
  • You can withdraw consent or delete cookies at any time by adjusting your browser privacy settings. See below:
    • Chrome: Settings → Privacy and security → Cookies and other site data
    • Firefox: Settings → Privacy & Security → Cookies and Site Data
    • Safari (iOS/Mac): Settings/App → Safari → Advanced → Website Data

4. Cookie policy details

TypePurposeCookie ExamplesExpiry
EssentialSite functionality & securitysession_id, csrftokenEnd of session / 1 day
AnalyticsSite usage tracking (non-personal)_ga, _gid2 years / 24 hours
Marketing/TrackingAd targeting & campaign analyticsfr, _fbp, IDE, li_sugr3–180 days

(Note: actual cookie names may vary depending on the tools installed)

5. Third‑party cookies

We may use third-party tools (e.g. Google Analytics, Meta Ads, LinkedIn Insight) that set their own cookies. These vendors have their own policies—our cookie banner links to detailed info. We only activate their cookies after you give consent.

6. Why we use cookies

  • Essential: Secure login, contact forms, site navigation.
  • Analytics: Identify popular pages, improve site performance.
  • Marketing: Show relevant ads, measure campaign success, track conversions.

7. How long cookies are stored

Cookies persist based on their expiry:

  • Session cookies expire when you close your browser.
  • Persistent cookies (analytics/marketing) remain for days or months, as specified.

8. Your rights

  • You can accept or reject non-essential cookies.
  • You can revoke consent at any time via the cookie banner or browser settings.
  • Deleting cookies will remove tracking data, but may also affect website functionality.

9. Updates to this statement

We may update this Cookie Statement. If significant changes occur, we’ll update the effective date and notify you via our website.